For my CoP Practical I started to create one monster a day for 100 days, this is so that I could take the 100 days of... challenge myself. And so that I will be able to show the target audience what the campaign can achieve, showing the reward that they will receive using my own challenge as an example. I know that I want to produce a poster and a publication for the reward for the challenge, therefore started to play with different layouts of where I am going to promote the campaign in the poster. The campaign will be supporting and creating awareness for the brand Monster Energy. The reasons why I have chosen Monster Energy can be found on my blog (Source) link provided.